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Home / Rankings / Evaluation Criteria
At bestseos.com we evaluate and rank the best online marketing training services. We provide our recommendations through the use of in-depth vendor analysis, reviews of work completed, and client evaluations. We understand the importance of finding the best online marketing training company with the ability to produce effective training courses. Our rankings are focused on identifying the companies which are fully committed to developing effective online marketing professionals.
Our analysis of enterprise online marketing training companies is based on the use of a set of evaluation criteria for the purpose of benchmarking and comparing the top performers. The set of evaluation criteria is comprised of five areas of evaluation found to be most essential to produce effective training programs. These five areas of evaluation include comprehensive, variance, comprehension, current, and feedback.
The first is comprehensive. We evaluate the ability of a vendor to provide in-depth information covering numerous topics relevant to online marketing. We also look at the amount of hands-on training utilized during the instruction and what is accomplished by the end of the training.
The second is variance. We look into the different levels of training offered based on the skill set of the audience present for the training. Does the vendor offer programs for a wide variety of online marketing strategies?
The third is comprehension. We evaluate the overall ability for the staff to produce instruction that is easy to comprehend based on how well the students are able to replicate the instruction during their own examples.
The fourth is current. Are the strategies and tactics which are being covered in the training still relevant in an ever-changing online marketing world? How often are the programs reviewed by the vendor to ensure the latest information is being provided?
The final aspect of evaluation is the feedback. Does the training environment allow for the students to provide feedback to the vendor in order to improve the courses? Do the instructors spend time reviewing questions of the students to improve the courses?
We continue to evaluate and rank enterprise online marketing training courses to account for the latest developments and advancements of the leaders in online marketing. The recommended agencies that have undergone our meticulous evaluation, in our opinion, are best fit to service enterprise online marketing training needs.
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